Apr
17
Outline
Filed Under Uncategorized |
Pete Todaro
ENGL 202
Advertising on Facebook, Future of Marketing
Over the past year, the social networking site Facebook has evolved from a simple social utility open only to college students to the new stage to advertise from. The website has learned to use information in a users profile to send targeted advertisements to them.
I. What used to be and What is
A. Mark Zuckerberg starts up social network site for college students.
B. Open to all people
1. News Feed
2. Opposition to news feed
II. Advertising Strategies
A. Open APIs
1. third party developers
2. competitor API
B. Widget Sales
C. Mars Celebrate
III. Business Deals
A. Google Pays $240 million
B. Facebook Ads
IV. Unhappy public
A. Fed up myspace users
B. Online petition against facebook
V. Making internet advertising profitable